Senior Director of Marketing Salary in the United States

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How much does a Senior Director of Marketing make?

As of April 01, 2025, the average annual salary for a Senior Director of Marketing in the United States is $193,987. According to Salary.com, salaries can range from a low of $154,788 to a high of $240,195, with most professionals earning between $173,468 and $218,174.

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Salary range for a Senior Director of Marketing
$173,468 to $218,174
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Senior Director of Marketing Salary in Major Cities

This chart shows the salary comparison for Senior Director of Marketing between major cities. San Francisco City consistently ranks #1 as of April 01, 2025. Click on the chart to see the detail salary data for Senior Director of Marketing in each city.

Senior Director of Marketing Salary by City

Click to see the salary for Senior Director of Marketing in these major U.S. cities.
City Name Average Salary
San Francisco, CA $242,270
Washington, DC $214,782
Miami, FL $186,383
Chicago, IL $200,466
Boston, MA $216,353
New York, NY $224,811
Dallas, TX $191,562
If you'd like know Senior Director of Marketing Salary in other cities, then please select a city in

Average Salary Range for Senior Director of Marketing

Average Base Salary

Core compensation

 
 
 
173468
218174
193987

Average Total Cash Compensation

Includes base and annual incentives

 
 
 
196516
261101
225330
What is the average salary for Senior Director of Marketing in 2025?
These charts show the average base salary (core compensation), as well as the average total cash compensation for the job of Senior Director of Marketing in the United States. The base salary for Senior Director of Marketing ranges from $173,468 to $218,174 with the average base salary of $193,987. The total cash compensation, which includes base, and annual incentives, can vary anywhere from $196,516 to $261,101 with the average total cash compensation of $225,330.

View Average Salary for Senior Director of Marketing as table

Average Salary Average Salary Range
Base Salary $193,987 $173,468 - $218,174
Bonus $31,344 $23,047 - $42,927
Total Pay $225,330 $196,516 - $261,101
* Base Salary represents gross income before taxes and deductions. It does not include additional pay such as benefits, bonuses, profit sharing or commissions.
* Total Pay combines base salary, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job.

Estimate Salary for Senior Director of Marketing online for free

Salary.com Estimate Salary Tool provides free, accurate and real-time salary for thousands of careers. Please enter the following pay factors for Senior Director of Marketing, to get a real-time salary target. If you want to get more detailed salary information, please view Professional Salary Report
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Your target salary is ?
173468
218174

 

Comments about Senior Director of Marketing

What's the difference between Marketing Communications Director and Senior Director of Marketing?
According to our latest salary estimation on April 01, 2025. The average salary of Senior Director of Marketing is $193,987, and the average salary of Marketing Communications Director is $173,669. The average salary of Marketing Communications Director is lower than Senior Director of Marketing. ( 2025-03-25 salary.com )
I am a Senior Director of Marketing, which location’s salary is higher, Riverside, CA or Bossier City, LA?
Riverside, CA typically sees higher pay than Bossier City, LA for Senior Director of Marketing. a Senior Director of Marketing Salary in Riverside, CA is $204,675 as of April 01, 2025; a Senior Director of Marketing Salary in Bossier City, LA is $177,963 as of April 01, 2025. ( 2025-03-25 salary.com )

Senior Director of Marketing Frequently Asked Questions

Why does the salary of a Senior Director of Marketing vary from city to city?
The cost of living is tied to salaries. If the expenses are higher in a particular city, then the wage level will be higher as well to afford the people can opportunity to live there. This is why you're always going to make more money in New York City for example, than in a small town. ( 2025-03-25 salary.com )
What are the Pay Factors for Senior Director of Marketing?
Salary ranges for a Senior Director of Marketing can vary widely, depending on the city and several other pay factors, including (but not limited to) education level, certifications, additional skills, and work experience. Click here to view Eight Factors That Can Affect Your Pay ( 2025-03-25 salary.com )
How the Pay Factors Influence Your Pay?
Salaries are ultimately dictated by the position being applied to, and hiring company, but there are several important pay factors that come into play based on your individual history that could impact your value to the company. Salary.com's Personal Salary Report will analyze these factors for you to help you maximize your earning potential. ( 2025-03-25 salary.com )

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Last Update: April 01, 2025