PPC Campaign Manager Salary in Richmond, Virginia

How much does a PPC Campaign Manager make in Richmond, VA?

As of April 01, 2025, the average annual salary for a PPC Campaign Manager in Richmond, VA is $78,493. According to Salary.com, salaries can range from a low of $45,227 to a high of $106,334, with most professionals earning between $61,080 and $93,066.

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Salary range for a PPC Campaign Manager

$61,080 to $93,066

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What is a PPC Campaign Manager?

The PPC Campaign Manager is responsible for planning, implementing, and optimizing pay-per-click advertising campaigns across various digital platforms. This role involves conducting keyword research, creating ad copy, and managing budgets to drive traffic and conversions. The PPC Campaign Manager will also analyze campaign performance, make data-driven decisions, and provide regular reports to stakeholders. Additionally, they will stay updated on industry trends and best practices to ensure the success of the campaigns. Strong analytical skills, attention to detail, and a deep understanding of digital marketing are essential for this role.

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Job Openings for PPC Campaign Manager in Richmond, VA

What does a PPC Campaign Manager do?

Common responsibilities of a PPC Campaign Manager

Monitor and optimize campaign performance to ensure maximum ROI and achieve clients' goals.

September 04, 2023

Analyze and report on campaign performance, providing insights and recommendations for improvement.

September 04, 2023

Collaborate with other team members, such as copywriters and designers, to create compelling ad creatives.

September 11, 2023

Stay up-to-date with industry trends and best practices in PPC advertising.

September 23, 2023

Create and manage PPC campaigns across various platforms such as Google Ads, Bing Ads, and social media advertising.

September 25, 2023

Develop and implement PPC strategies to drive traffic and conversions for clients' websites.

September 27, 2023

Conduct A/B testing to optimize ad copy, landing pages, and other campaign elements.

September 29, 2023

Manage clients' budgets and allocate funds effectively across different campaigns and ad groups.

October 09, 2023

Communicate regularly with clients to provide updates on campaign performance and discuss strategy adjustments.

November 02, 2023

Conduct keyword research and analysis to identify high-performing keywords for PPC campaigns.

November 11, 2023

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PPC Campaign Manager Salary By Experience Levels in Richmond, VA

How much should you be earning in PPC Campaign Manager in Richmond, VA based on your current experience?

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RELEVANT JOB EXPERIENCE

Length of experience is a pay differentiator. Those with greater experience may have an advantage in negotiating salary. For those with less experience, other factors such as education or special skills could impact your pay. Please visit Professional Salary Report for more details.

PPC Campaign Manager Salary By Level of Education in Richmond, VA

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LEVEL OF EDUCATION

Depending on the job, educational levels may have a significant impact on pay levels. Be informed and understand how things like education and certifications can help to increase potential earnings for the career you are interested in. Please visit Professional Salary Report for more details.

Average Salary Range for PPC Campaign Manager in Richmond, VA

Average Base Salary

Core compensation

61080

93066

78493

Average Total Cash Compensation

Includes base and annual incentives

86695

129144

109553

What is the average salary for PPC Campaign Manager in 2025?

These charts show the average base salary (core compensation), as well as the average total cash compensation for the job of PPC Campaign Manager in Richmond, VA. The base salary for PPC Campaign Manager ranges from $61,080 to $93,066 with the average base salary of $78,493. The total cash compensation, which includes base, and annual incentives, can vary anywhere from $86,695 to $129,144 with the average total cash compensation of $109,553.

View Average Salary for PPC Campaign Manager as table

	Average Salary	Average Salary Range
Base Salary	$78,493	$61,080 - $93,066
Bonus	$31,060	$25,615 - $36,078
Total Pay	$109,553	$86,695 - $129,144

* Base Salary represents gross income before taxes and deductions. It does not include additional pay such as benefits, bonuses, profit sharing or commissions.

* Total Pay combines base salary, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job.

PPC Campaign Manager Salary Near Richmond, VA

CITY, STATE	AVERAGE SALARY RANGE	COMPARE TO Richmond, VA
CITY, STATE Petersburg, VA	AVERAGE SALARY RANGE $60,892 - $92,779	COMPARE TO Richmond, VA
CITY, STATE Virginia State University, VA	AVERAGE SALARY RANGE $60,892 - $92,779	COMPARE TO Richmond, VA
CITY, STATE Newport News, VA	AVERAGE SALARY RANGE $59,003 - $89,901	COMPARE TO Richmond, VA
CITY, STATE Hampton, VA	AVERAGE SALARY RANGE $59,003 - $89,901	COMPARE TO Richmond, VA
CITY, STATE Suffolk, VA	AVERAGE SALARY RANGE $58,777 - $89,556	COMPARE TO Richmond, VA
CITY, STATE Portsmouth, VA	AVERAGE SALARY RANGE $58,871 - $89,700	COMPARE TO Richmond, VA

See salaries for PPC Campaign Manager in locations close to Richmond, VA. Pay for the same job may vary based on the location and on the location and on other factors such as the size of company, the industry, and other local conditions.

About Richmond, Virginia

Richmond (/ˈrɪtʃmənd/) is the capital of the Commonwealth of Virginia in the United States. It is the center of the Richmond Metropolitan Statistical Area (MSA) and the Greater Richmond Region. Richmond was incorporated in 1742 and has been an independent city since 1871. As of the 2010 census, the city's population was 204,214; in 2016, the population was estimated to be 223,170, making Richmond the fourth-most populous city in Virginia. The Richmond Metropolitan Area has a population of 1,260,029, the third-most populous metro in the state. Richmond is located at the fall line of the James R...

Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia

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