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VP of Marketing Salary in Texas City, TX

How much does a VP of Marketing make in Texas City, TX?

As of October 01, 2026, the average salary for a VP of Marketing in Texas City, TX is $242,698 per year, which breaks down to an hourly rate of $117.

However, a VP of Marketing's salary can vary significantly. Here’s a look at the typical salary range:

  • Top Earners (90th percentile): $279,771
  • Majority Range (25th-75th percentile): $227,158 to $262,104
  • Entry-Level (10th percentile): $213,010
Salary Factors Salary-Boosting Skills Salary by Experience Related Job Salaries Top Paying Cities Explore Related Jobs

Key Factors That Influence VP of Marketing Salaries

A VP of Marketing's salary isn't a fixed number. It's shaped by several important factors. Below, we'll explore how your years of experience, geographic location, skills and company size can directly affect your earning potential.

How Experience Level Affects VP of Marketing Salaries?

Experience is a primary driver of a VP of Marketing's salary. As you build your skills and take on more complex tasks, your compensation generally increases. Here's how the average salary grows at different career stages:

  • Marketing Senior Manager (5+ years): $156,259
  • Marketing Director (5+ years): $192,183
  • VP of Marketing (5+ years): $242,698
  • SVP of Marketing (5+ years): $303,358
  • Chief Marketing Officer (5+ years): $369,189
Job Role Years of Experience Average Salary
Marketing Senior Manager5+ years$156,259
Marketing Director5+ years$192,183
VP of Marketing5+ years$242,698
SVP of Marketing5+ years$303,358
Chief Marketing Officer5+ years$369,189
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Top Paying Cities for VP of Marketings

Salaries can also vary between different cities. Major metropolitan areas or cities with a high demand for technicians often offer more competitive pay. Here are a few examples of average annual salaries in different U.S. cities:

  • San Jose: $310,352
  • San Francisco: $306,954
  • Oakland: $300,485

What Skills Can Increase a VP of Marketing's Salary?

Demanded Skills for the Role:

  • Leadership (Mentioned in 14.02% Job Postings): Knowledge of and ability to employ effective strategies that motivate and guide other members within our business to achieve optimum results.
  • Digital Marketing (Mentioned in 2.1% Job Postings): Digital marketing is the marketing of products or services using digital technologies, mainly on the Internet, but also including mobile phones, display advertising, and any other digital medium. Digital marketing's development since the 1990s and 2000s has changed the way brands and businesses use technology for marketing. As digital platforms are increasingly incorporated into marketing plans and everyday life, and as people use digital devices instead of visiting physical shops, digital marketing campaigns are becoming more prevalent and efficient. Digital marketing methods such as search engine optimization (SEO), search engine marketing (SEM), content marketing, influencer marketing, content automation, campaign marketing, data-driven marketing, e-commerce marketing, social media marketing, social media optimization, e-mail direct marketing, Display advertising, e–books, and optical disks and games are becoming more common in our advancing technology. In fact, digital marketing now extends to non-Internet channels that provide digital media, such as mobile phones (SMS and MMS), callback, and on-hold mobile ring tones. In essence, this extension to non-Internet channels helps to differentiate digital marketing from online marketing, another catch-all term for the marketing methods mentioned above, which strictly occur online.
  • Advertising Sales (Mentioned in 1.4% Job Postings): "Ad sales" describes the sale of advertising space in various forms, such as on the Internet, on TV and in print publications to businesses to promote their products and services.
Skills Demand Percentage
Leadership 14.02%
Digital Marketing 2.1%
Advertising Sales 1.4%
See More Skills

What skills can make your compensation higher?

Mastering certain specialized skills can lead to a significant increase in pay. Here are examples of skills and the potential impact they can have on a VP of Marketing's salary.

  • Advertising Sales: Can increase your salary by up to 11%.
  • Consulting: Can increase your salary by up to 9%.
  • Team Management: Can increase your salary by up to 8%.
Skill Salary Salary % Increase
Advertising Sales $269,395
11%
Consulting $264,541
9%
Team Management $262,114
8%
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VP of Marketing Salary by Company Size: Startups vs. Enterprise

VP of Marketing salary potential scales significantly with company size. Data shows that Enterprise companies (5,000+ employees) pay the highest average salary at around $270,947. While startup companies pay approximate $229,424.

VP of Marketing Salary by Company Size

Company Size Employees Average Salary
Startup 1~50 $229,424
Growth Stage 51~500 $242,586
Established 501~5000 $261,621
Enterprise 5000+ $270,947

VP of Marketing Salary by Industry: Top Paying Sectors

For VP of Marketing roles, the industry you choose can affect earning potential by as much as 40% (the gap between the highest and lowest paying industries). Data shows that the Energy & Utilities and Aerospace & Defense sectors offer the strongest compensation, at 20% above the average. In contrast, VP of Marketing positions in Hospitality & Leisure or Retail & Wholesale typically offer lower base pay, as these industries often view VP of Marketing as a support function rather than a direct revenue driver.

The top paying industries for a VP of Marketing

Industry Sector Average Annual Salary Average Hourly Rate Pay vs.Avg
Energy & Utilities$295,268$142.020%
Aerospace & Defense$282,966$136.015%
Telecom$282,966$136.015%
Chemicals$270,663$130.010%
Financial Services$270,663$130.010%

VP of Marketing Salary: Hourly Rate, Weekly Pay, and Monthly Pay

Understanding how a VP of Marketing's annual salary breaks down can help with budgeting. Below, you can see the average hourly rate, weekly pay, and monthly pay for this role. Use the buttons to switch between different pay periods.

Last Updated on October 01, 2026
$227,158
Average $242,698/year
$262,104
$18,930
Average $20,225/month
$21,842
$4,368
Average $4,667/week
$5,040
$109
Average $117/hour
$126
Annual Salary Monthly Pay Weekly Pay Hourly Wage
75th Percentile $262,104 $21,842 $5,040 $126
Average $242,698 $20,225 $4,667 $117
25th Percentile $227,158 $18,930 $4,368 $109

VP of Marketing Salary Growth & Career Path

VP of Marketing

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Advancement

For a VP of Marketing, the most direct path to higher earnings is advancing to the SVP of Marketing role. This promotion typically comes with a significant pay increase, bringing the average annual salary to $303,358 - a projected growth of 25% over your current level.

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Where Does Our Salary Data Come From?

Salary.com salary estimates, histograms, trends, and comparisons are derived from both employer job postings and third-party data sources. We also provide multiple percentiles of salary information for your reference, click here to know Why the Salary Midpoint Formula Is Crucial to Getting Pay Equity Right. With more online, real-time compensation data than any other website, Salary.com helps you determine your exact pay target.

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