Search Marketing Manager Salary in the United States

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How much does a Search Marketing Manager make?

As of April 01, 2025, the average annual salary for a Search Marketing Manager in the United States is $123,148. According to Salary.com, salaries can range from a low of $98,505 to a high of $153,269, with most professionals earning between $110,249 and $138,914.

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Salary range for a Search Marketing Manager
$110,249 to $138,914
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Search Marketing Manager Salary in Major Cities

This chart shows the salary comparison for Search Marketing Manager between major cities. San Francisco City consistently ranks #1 as of April 01, 2025. Click on the chart to see the detail salary data for Search Marketing Manager in each city.

Search Marketing Manager Salary by City

Click to see the salary for Search Marketing Manager in these major U.S. cities.
City Name Average Salary
San Francisco, CA $153,799
Washington, DC $136,349
Miami, FL $118,320
Chicago, IL $127,261
Boston, MA $137,347
New York, NY $142,716
Dallas, TX $121,608
If you'd like know Search Marketing Manager Salary in other cities, then please select a city in

Average Salary Range for Search Marketing Manager

Average Base Salary

Core compensation

 
 
 
110249
138914
123148

Average Total Cash Compensation

Includes base and annual incentives

 
 
 
117083
150813
132454
What is the average salary for Search Marketing Manager in 2025?
These charts show the average base salary (core compensation), as well as the average total cash compensation for the job of Search Marketing Manager in the United States. The base salary for Search Marketing Manager ranges from $110,249 to $138,914 with the average base salary of $123,148. The total cash compensation, which includes base, and annual incentives, can vary anywhere from $117,083 to $150,813 with the average total cash compensation of $132,454.

View Average Salary for Search Marketing Manager as table

Average Salary Average Salary Range
Base Salary $123,148 $110,249 - $138,914
Bonus $9,307 $6,835 - $11,899
Total Pay $132,454 $117,083 - $150,813
* Base Salary represents gross income before taxes and deductions. It does not include additional pay such as benefits, bonuses, profit sharing or commissions.
* Total Pay combines base salary, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job.

Estimate Salary for Search Marketing Manager online for free

Salary.com Estimate Salary Tool provides free, accurate and real-time salary for thousands of careers. Please enter the following pay factors for Search Marketing Manager, to get a real-time salary target. If you want to get more detailed salary information, please view Professional Salary Report
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Your target salary is ?
110249
138914

 

Comments about Search Marketing Manager

What's the difference between Paid Search Marketing Manager and Search Marketing Manager?
According to our latest salary estimation on April 01, 2025. The average salary of Search Marketing Manager is $123,148, and the average salary of Paid Search Marketing Manager is $132,134. The average salary of Paid Search Marketing Manager is higher than Search Marketing Manager. ( 2025-03-25 salary.com )
I am a Search Marketing Manager, which location’s salary is higher, Riverside, CA or Bossier City, LA?
Riverside, CA typically sees higher pay than Bossier City, LA for Search Marketing Manager. a Search Marketing Manager Salary in Riverside, CA is $129,933 as of April 01, 2025; a Search Marketing Manager Salary in Bossier City, LA is $112,976 as of April 01, 2025. ( 2025-03-25 salary.com )

Search Marketing Manager Frequently Asked Questions

Why does the salary of a Search Marketing Manager vary from city to city?
The cost of living is tied to salaries. If the expenses are higher in a particular city, then the wage level will be higher as well to afford the people can opportunity to live there. This is why you're always going to make more money in New York City for example, than in a small town. ( 2025-03-25 salary.com )
What are the Pay Factors for Search Marketing Manager?
Salary ranges for a Search Marketing Manager can vary widely, depending on the city and several other pay factors, including (but not limited to) education level, certifications, additional skills, and work experience. Click here to view Eight Factors That Can Affect Your Pay ( 2025-03-25 salary.com )
How the Pay Factors Influence Your Pay?
Salaries are ultimately dictated by the position being applied to, and hiring company, but there are several important pay factors that come into play based on your individual history that could impact your value to the company. Salary.com's Personal Salary Report will analyze these factors for you to help you maximize your earning potential. ( 2025-03-25 salary.com )

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Learn more about: Compensation Packages, Employee Flight Risk, Gender Pay Gap, Job Openings for This Role

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Last Update: April 01, 2025