PPC Specialist Salary in Chicago, Illinois

How much does a PPC Specialist make in Chicago, IL?

As of April 01, 2025, the average annual salary for a PPC Specialist in Chicago, IL is $78,606. Salary.com reports that pay typically ranges from $73,488 to $84,098, with most professionals earning between $68,828 and $89,097.

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Salary range for an PPC Specialist

$73,488 to $84,098

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PPC Specialist

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Job Openings for PPC Specialist in Chicago, IL

What does a PPC Specialist do?

Common responsibilities of a PPC Specialist

Manage the day-to-day search marketing activities across multiple search engines including the campaign planning, implementation, budget management, performance review, and optimization of paid search campaigns.

January 22, 2023

Build strong relationships with clients to ensure that their needs are constantly met and are congruent with company mission and vision.

February 10, 2023

Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, display network, and other facets of paid search in accordance with client goals.

March 20, 2023

Monitor and administer web analytics dashboards, reports and key reporting tools, and point out any key areas of importance in accordance with company goals.

September 01, 2022

Understands other forms of digital marketing,including content marketing, SEO, conversion optimization, landing page optimization,paid marketing, re-targeting, email marketing, etc.

March 27, 2023

Execute marketing automation/email marketing components of approved campaigns, which includes segmentation, email creation, and scheduling.

April 04, 2023

Track, report, and provide analysis on all performance metrics for paid marketing campaigns, this includes internal and external/competitor strategy analysis.

April 05, 2023

Develop and measure A/B tests in order to deploy strategies based on insights that will increase conversion rates and lower cost-per-lead and increase ROI across campaigns.

April 17, 2023

Implement strategies to improve PPC performance to the clients website through PPC techniques.

April 28, 2023

Create, manage, and execute paid search, display, and video campaigns, including account/campaign setup, strategy, monthly optimizations, and pacing in Google Adwords, Bing ads, and Facebook platforms.

May 04, 2023

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PPC Specialist Salary By Experience Levels in Chicago, IL

How much should you be earning in PPC Specialist in Chicago, IL based on your current experience?

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RELEVANT JOB EXPERIENCE

Length of experience is a pay differentiator. Those with greater experience may have an advantage in negotiating salary. For those with less experience, other factors such as education or special skills could impact your pay. Please visit Professional Salary Report for more details.

PPC Specialist Salary By Level of Education in Chicago, IL

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LEVEL OF EDUCATION

Depending on the job, educational levels may have a significant impact on pay levels. Be informed and understand how things like education and certifications can help to increase potential earnings for the career you are interested in. Please visit Professional Salary Report for more details.

Average Salary Range for PPC Specialist in Chicago, IL

Average Base Salary

Core compensation

73488

84098

78606

Average Total Cash Compensation

Includes base and annual incentives

76651

88306

82281

What is the average salary for PPC Specialist in 2025?

These charts show the average base salary (core compensation), as well as the average total cash compensation for the job of PPC Specialist in Chicago, IL. The base salary for PPC Specialist ranges from $73,488 to $84,098 with the average base salary of $78,606. The total cash compensation, which includes base, and annual incentives, can vary anywhere from $76,651 to $88,306 with the average total cash compensation of $82,281.

View Average Salary for PPC Specialist as table

	Average Salary	Average Salary Range
Base Salary	$78,606	$73,488 - $84,098
Bonus	$3,674	$3,163 - $4,208
Total Pay	$82,281	$76,651 - $88,306

* Base Salary represents gross income before taxes and deductions. It does not include additional pay such as benefits, bonuses, profit sharing or commissions.

* Total Pay combines base salary, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job.

PPC Specialist Salary Near Chicago, IL

CITY, STATE	AVERAGE SALARY RANGE	COMPARE TO Chicago, IL
CITY, STATE Cicero, IL	AVERAGE SALARY RANGE $73,488 - $84,098	COMPARE TO Chicago, IL 0%
CITY, STATE Oak Park, IL	AVERAGE SALARY RANGE $73,488 - $84,098	COMPARE TO Chicago, IL 0%
CITY, STATE Oak Lawn, IL	AVERAGE SALARY RANGE $73,403 - $84,000	COMPARE TO Chicago, IL
CITY, STATE Evanston, IL	AVERAGE SALARY RANGE $73,460 - $84,065	COMPARE TO Chicago, IL
CITY, STATE Skokie, IL	AVERAGE SALARY RANGE $73,460 - $84,065	COMPARE TO Chicago, IL
CITY, STATE Arlington Heights, IL	AVERAGE SALARY RANGE $71,952 - $82,340	COMPARE TO Chicago, IL

See salaries for PPC Specialist in locations close to Chicago, IL. Pay for the same job may vary based on the location and on the location and on other factors such as the size of company, the industry, and other local conditions.

About Chicago, Illinois

Chicago (/ʃɪˈkɑːɡoʊ/ (listen), locally also /-ˈkɔː-/), officially the City of Chicago, is the most populous city in Illinois, as well as the third most populous city in the United States. With an estimated population of 2,716,450 (2017), it is the most populous city in the Midwest. Chicago is the principal city of the Chicago metropolitan area, often referred to as Chicagoland, and the county seat of Cook County, the second most populous county in the United States. The metropolitan area, at nearly 10 million people, is the third-largest in the United States, and the fourth largest in North A...

Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia

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JOB TITLE Technical PPC Specialist	LOCATION Chicago, IL	MINIMUM SALARY $76,824	MAXIMUM SALARY $93,368
JOB TITLE Marketing PPC/SEM Specialist	LOCATION Chicago, IL	MINIMUM SALARY $65,000	MAXIMUM SALARY $80,600
JOB TITLE Technical PPC/SEO Specialist	LOCATION Chicago, IL	MINIMUM SALARY $69,669	MAXIMUM SALARY $88,471
JOB TITLE Technical PPC/SEO Specialist III	LOCATION Chicago, IL	MINIMUM SALARY $119,130	MAXIMUM SALARY $139,720
JOB TITLE Technical PPC/SEO Specialist I	LOCATION Chicago, IL	MINIMUM SALARY $71,990	MAXIMUM SALARY $91,490
JOB TITLE Technical PPC/SEO Specialist II	LOCATION Chicago, IL	MINIMUM SALARY $91,490	MAXIMUM SALARY $112,530

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