Online Marketing Manager Salary in the United States

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How much does an Online Marketing Manager make?

As of April 01, 2025, the average annual salary for an Online Marketing Manager in the United States is $124,132. Salary.com reports that pay typically ranges from $106,315 to $141,808, with most professionals earning between $90,093 and $157,900.

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Salary range for an Online Marketing Manager
$106,315 to $141,808
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Online Marketing Manager Salary in Major Cities

This chart shows the salary comparison for Online Marketing Manager between major cities. San Francisco City consistently ranks #1 as of April 01, 2025. Click on the chart to see the detail salary data for Online Marketing Manager in each city.

Online Marketing Manager Salary by City

Click to see the salary for Online Marketing Manager in these major U.S. cities.
City Name Average Salary
San Francisco, CA $155,029
Washington, DC $137,439
Miami, FL $119,266
Chicago, IL $128,279
Boston, MA $138,445
New York, NY $143,857
Dallas, TX $122,581
If you'd like know Online Marketing Manager Salary in other cities, then please select a city in

Average Salary Range for Online Marketing Manager

Average Base Salary

Core compensation

 
 
 
106315
141808
124132

Average Total Cash Compensation

Includes base and annual incentives

 
 
 
112083
154892
131403
What is the average salary for Online Marketing Manager in 2025?
These charts show the average base salary (core compensation), as well as the average total cash compensation for the job of Online Marketing Manager in the United States. The base salary for Online Marketing Manager ranges from $106,315 to $141,808 with the average base salary of $124,132. The total cash compensation, which includes base, and annual incentives, can vary anywhere from $112,083 to $154,892 with the average total cash compensation of $131,403.

View Average Salary for Online Marketing Manager as table

Average Salary Average Salary Range
Base Salary $124,132 $106,315 - $141,808
Bonus $7,271 $5,768 - $13,084
Total Pay $131,403 $112,083 - $154,892
* Base Salary represents gross income before taxes and deductions. It does not include additional pay such as benefits, bonuses, profit sharing or commissions.
* Total Pay combines base salary, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job.

Estimate Salary for Online Marketing Manager online for free

Salary.com Estimate Salary Tool provides free, accurate and real-time salary for thousands of careers. Please enter the following pay factors for Online Marketing Manager, to get a real-time salary target. If you want to get more detailed salary information, please view Professional Salary Report
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106315
141808

 

Comments about Online Marketing Manager

What's the difference between Senior Online Marketing Manager and Online Marketing Manager?
According to our latest salary estimation on April 01, 2025. The average salary of Online Marketing Manager is $124,132, and the average salary of Senior Online Marketing Manager is $126,387. The average salary of Senior Online Marketing Manager is higher than Online Marketing Manager. ( 2025-03-25 salary.com )
I am an Online Marketing Manager, which location’s salary is higher, Riverside, CA or Bossier City, LA?
Riverside, CA typically sees higher pay than Bossier City, LA for Online Marketing Manager. an Online Marketing Manager Salary in Riverside, CA is $130,972 as of April 01, 2025; an Online Marketing Manager Salary in Bossier City, LA is $113,879 as of April 01, 2025. ( 2025-03-25 salary.com )

Online Marketing Manager Frequently Asked Questions

Why does the salary of an Online Marketing Manager vary from city to city?
The cost of living is tied to salaries. If the expenses are higher in a particular city, then the wage level will be higher as well to afford the people can opportunity to live there. This is why you're always going to make more money in New York City for example, than in a small town. ( 2025-03-25 salary.com )
What are the Pay Factors for Online Marketing Manager?
Salary ranges for an Online Marketing Manager can vary widely, depending on the city and several other pay factors, including (but not limited to) education level, certifications, additional skills, and work experience. Click here to view Eight Factors That Can Affect Your Pay ( 2025-03-25 salary.com )
How the Pay Factors Influence Your Pay?
Salaries are ultimately dictated by the position being applied to, and hiring company, but there are several important pay factors that come into play based on your individual history that could impact your value to the company. Salary.com's Personal Salary Report will analyze these factors for you to help you maximize your earning potential. ( 2025-03-25 salary.com )

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Learn more about: Compensation Packages, Employee Flight Risk, Gender Pay Gap, Job Openings for This Role

Last Update: April 01, 2025