National Sales Director Salary in the United States

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How much does a National Sales Director make?

As of April 01, 2025, the average annual salary for a National Sales Director in the United States is $211,809. Salary.com reports that pay typically ranges from $184,547 to $242,999, with most professionals earning between $159,726 and $271,395.

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Salary range for a National Sales Director
$184,547 to $242,999
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National Sales Director Salary in Major Cities

This chart shows the salary comparison for National Sales Director between major cities. San Francisco City consistently ranks #1 as of April 01, 2025. Click on the chart to see the detail salary data for National Sales Director in each city.

National Sales Director Salary by City

Click to see the salary for National Sales Director in these major U.S. cities.
City Name Average Salary
San Francisco, CA $264,528
Washington, DC $234,515
Miami, FL $203,506
Chicago, IL $218,883
Boston, MA $236,231
New York, NY $245,465
Dallas, TX $209,161
If you'd like know National Sales Director Salary in other cities, then please select a city in

Average Salary Range for National Sales Director

Average Base Salary

Core compensation

 
 
 
184547
242999
211809

Average Total Cash Compensation

Includes base and annual incentives

 
 
 
241462
347206
288759
What is the average salary for National Sales Director in 2025?
These charts show the average base salary (core compensation), as well as the average total cash compensation for the job of National Sales Director in the United States. The base salary for National Sales Director ranges from $184,547 to $242,999 with the average base salary of $211,809. The total cash compensation, which includes base, and annual incentives, can vary anywhere from $241,462 to $347,206 with the average total cash compensation of $288,759.

View Average Salary for National Sales Director as table

Average Salary Average Salary Range
Base Salary $211,809 $184,547 - $242,999
Bonus $76,950 $56,916 - $104,208
Total Pay $288,759 $241,462 - $347,206
* Base Salary represents gross income before taxes and deductions. It does not include additional pay such as benefits, bonuses, profit sharing or commissions.
* Total Pay combines base salary, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job.

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Salary.com Estimate Salary Tool provides free, accurate and real-time salary for thousands of careers. Please enter the following pay factors for National Sales Director, to get a real-time salary target. If you want to get more detailed salary information, please view Professional Salary Report
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Your target salary is ?
184547
242999

 

Comments about National Sales Director

What's the difference between National Director and National Sales Director?
According to our latest salary estimation on April 01, 2025. The average salary of National Sales Director is $211,809, and the average salary of National Director is $199,768. The average salary of National Director is lower than National Sales Director. ( 2025-03-25 salary.com )
I am a National Sales Director, which location’s salary is higher, Riverside, CA or Bossier City, LA?
Riverside, CA typically sees higher pay than Bossier City, LA for National Sales Director. a National Sales Director Salary in Riverside, CA is $223,480 as of April 01, 2025; a National Sales Director Salary in Bossier City, LA is $194,314 as of April 01, 2025. ( 2025-03-25 salary.com )

National Sales Director Frequently Asked Questions

Why does the salary of a National Sales Director vary from city to city?
The cost of living is tied to salaries. If the expenses are higher in a particular city, then the wage level will be higher as well to afford the people can opportunity to live there. This is why you're always going to make more money in New York City for example, than in a small town. ( 2025-03-25 salary.com )
What are the Pay Factors for National Sales Director?
Salary ranges for a National Sales Director can vary widely, depending on the city and several other pay factors, including (but not limited to) education level, certifications, additional skills, and work experience. Click here to view Eight Factors That Can Affect Your Pay ( 2025-03-25 salary.com )
How the Pay Factors Influence Your Pay?
Salaries are ultimately dictated by the position being applied to, and hiring company, but there are several important pay factors that come into play based on your individual history that could impact your value to the company. Salary.com's Personal Salary Report will analyze these factors for you to help you maximize your earning potential. ( 2025-03-25 salary.com )

Recently searched related titles: Head Of Sales Development, Head Of Sales Enablement, Vp Enterprise Sales

Learn more about: Compensation Packages, Employee Flight Risk, Gender Pay Gap, Job Openings for This Role

Jobs with a similar salary range to National Sales Director : Outreach Executive, Regional Vice President Sales, Senior Sales Director

Last Update: April 01, 2025