Content Marketing Specialist Salary in Buffalo, NY

How much does a Content Marketing Specialist make in Buffalo, NY?

As of April 01, 2025, the average annual salary for a Content Marketing Specialist in Buffalo, NY is $74,936. According to Salary.com, salaries can range from a low of $59,572 to a high of $92,433, with most professionals earning between $66,894 and $84,094.

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Salary range for a Content Marketing Specialist

$66,894 to $84,094

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Content Marketing Specialist

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Job Openings for Content Marketing Specialist in Buffalo, NY

What does a Content Marketing Specialist do?

Common responsibilities of a Content Marketing Specialist

Assists with graphic design elements (designing, formatting and updating) associated with the content delivery process of print/offline materials.

January 03, 2023

Editing and proofreading a wide range of marketing materials and copy, including those written by non-native English speakers.

January 21, 2023

Develops specialized project plans and steps to execute marketing strategies including establishing performance metrics, preparing creative briefs, estimating costs, managing time schedules, stakeholder reviews and more.

March 20, 2023

Works collaboratively with marketing and communications staff in developing and implementing an integrated content marketing strategy to include a media plan, creative campaigns and other print and digital marketing initiatives.

April 01, 2023

Create and copy-edit marketing materials to align brand voice and personality with marketing campaigns, creative briefs, emails, and other communications.

April 17, 2023

Monitors web traffic and reports on content measurement using a combination of web analytic tools and metrics.

April 19, 2023

Collaborates with brand Marketing and Creative Marketing team to review brand website strategic approaches ensuring best practice and maximizing effectiveness of our website presence and content.

May 19, 2023

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Content Marketing Specialist Salary By Experience Levels in Buffalo, NY

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RELEVANT JOB EXPERIENCE

Length of experience is a pay differentiator. Those with greater experience may have an advantage in negotiating salary. For those with less experience, other factors such as education or special skills could impact your pay. Please visit Professional Salary Report for more details.

Content Marketing Specialist Salary By Level of Education in Buffalo, NY

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LEVEL OF EDUCATION

Depending on the job, educational levels may have a significant impact on pay levels. Be informed and understand how things like education and certifications can help to increase potential earnings for the career you are interested in. Please visit Professional Salary Report for more details.

Average Salary Range for Content Marketing Specialist in Buffalo, NY

Average Base Salary

Core compensation

66894

84094

74936

Average Total Cash Compensation

Includes base and annual incentives

68629

88427

77667

What is the average salary for Content Marketing Specialist in 2025?

These charts show the average base salary (core compensation), as well as the average total cash compensation for the job of Content Marketing Specialist in Buffalo, NY. The base salary for Content Marketing Specialist ranges from $66,894 to $84,094 with the average base salary of $74,936. The total cash compensation, which includes base, and annual incentives, can vary anywhere from $68,629 to $88,427 with the average total cash compensation of $77,667.

View Average Salary for Content Marketing Specialist as table

	Average Salary	Average Salary Range
Base Salary	$74,936	$66,894 - $84,094
Bonus	$2,732	$1,735 - $4,333
Total Pay	$77,667	$68,629 - $88,427

* Base Salary represents gross income before taxes and deductions. It does not include additional pay such as benefits, bonuses, profit sharing or commissions.

* Total Pay combines base salary, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job.

Content Marketing Specialist Salary Near Buffalo, NY

CITY, STATE	AVERAGE SALARY RANGE	COMPARE TO Buffalo, NY
CITY, STATE Niagara Falls, NY	AVERAGE SALARY RANGE $66,755 - $83,920	COMPARE TO Buffalo, NY
CITY, STATE Jamestown, NY	AVERAGE SALARY RANGE $65,649 - $82,529	COMPARE TO Buffalo, NY
CITY, STATE Henrietta, NY	AVERAGE SALARY RANGE $67,848 - $85,294	COMPARE TO Buffalo, NY
CITY, STATE Rochester, NY	AVERAGE SALARY RANGE $67,848 - $85,294	COMPARE TO Buffalo, NY
CITY, STATE Erie, PA	AVERAGE SALARY RANGE $62,993 - $79,190	COMPARE TO Buffalo, NY
CITY, STATE Syracuse, NY	AVERAGE SALARY RANGE $69,003 - $86,746	COMPARE TO Buffalo, NY

See salaries for Content Marketing Specialist in locations close to Buffalo, NY. Pay for the same job may vary based on the location and on the location and on other factors such as the size of company, the industry, and other local conditions.

About Buffalo, New York

Buffalo is the second largest city in the U.S. state of New York and the largest city in Western New York. As of July 2016[update], the population was 256,902. The city is the county seat of Erie County and a major gateway for commerce and travel across the Canada–United States border, forming part of the bi-national Buffalo Niagara Region. The Buffalo area was inhabited before the 17th century by the Native American Iroquois tribe and later by French settlers. The city grew significantly in the 19th and 20th centuries as a result of immigration, the construction of the Erie Canal and rail tra...

Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia

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The Content Marketing Specialist job could be listed using titles that are not exactly the same, but actually are for the same or very similar job. Here are some job titles in Buffalo, NY that might be a good fit for the type of job and salary you are looking for.

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66894

84094

About Buffalo, New York Buffalo is the second largest city in the U.S. state of New York and the largest city in Western New York. As of July 2016[update], the population was....More

Buffalo, New York area prices were up 1.5% from a year ago

Content Marketing Specialist Salary in popular cities: New York, Rochester, Yonkers

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Learn more about: Compensation Packages, Employee Flight Risk, Gender Pay Gap, Job Openings for This Role

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