How Much Does a Conversion Rate Optimization Specialist Make?

Updated April 01, 2025
As of April 01, 2025, the average annual pay of Conversion Rate Optimization Specialist in the United States is $78,887. While Salary.com is seeing that Conversion Rate Optimization Specialist salary in the US can go up to $97,168 or down to $61,219, but most earn between $69,639 and $88,456. Salary ranges can vary widely depending on many important factors, including education, certifications, additional skills, and your experience levels. With more online, real-time compensation data than any other website, Salary.com helps you determine your exact pay target.
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Similar Job Salaries to Conversion Rate Optimization Specialist by Company

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Company average base salary in (usd) range
Regions
Conversion Rate Optimization Specialist
$78,376/yr
$70,800
$85,952
RANGE: $70,800 - $85,952
ESRI
Sr. Conversion Rate Optimization Specialist
$95,249/yr
$84,911
$105,586
RANGE: $84,911 - $105,586
Happy Koala LLC
Conversion Rate Optimization Manager
$104,020/yr
$94,234
$113,807
RANGE: $94,234 - $113,807
Ritchie Bros.
Conversion Rate Optimization Lead
$122,348/yr
$113,238
$131,457
RANGE: $113,238 - $131,457
breezeairways
Conversion Rate Optimization Analyst
$104,084/yr
$94,231
$113,937
RANGE: $94,231 - $113,937
Blue Apron
Conversion Rate Optimization Manager
$116,599/yr
$103,131
$130,066
RANGE: $103,131 - $130,066
Filson
Conversion Rate Optimization (CRO) Analyst
$64,688/yr
$58,002
$71,373
RANGE: $58,002 - $71,373
Freebird
Director of Conversion Rate Optimization (CRO)
$143,544/yr
$131,007
$156,082
RANGE: $131,007 - $156,082
Rocket Mortgage, LLC
Performance Marketing Manager, Conversion Rate Optimization
$117,195/yr
$105,110
$129,279
RANGE: $105,110 - $129,279

Open Conversion Rate Optimization Specialist Jobs in the United States

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What Does a Conversion Rate Optimization Specialist Do?

Brought on by your website or social media presence will lead to profit that goes directly to your bottom line, Conversion Rate Experts explained.
Updated December 21, 2021
The most obvious way a CRO specialist can boost your business is - unsurprisingly - by improving your conversions consistently.
Updated December 19, 2021
However, keeping a conversion rate optimization specialist on staff will allow you to adapt to changing industry demands or expectations.
Updated December 15, 2021
Improving the user experience (UX) on your website by analyzing what specific elements make visitors leave or convince them to convert will be way more valuable in the long term than a one-off increase in your conversion rate based on data.
Updated December 07, 2021
Besides split-testing, there are three other, often simpler and more lucrative, conversion rate optimization tactics.
Updated December 04, 2021

Frequently Asked Questions About a Conversion Rate Optimization Specialist Salaries

What is the average of a Conversion Rate Optimization Specialist in the United States?

The Conversion Rate Optimization Specialist salary range is from $69,639 to $88,456, and the average Conversion Rate Optimization Specialist salary is $78,887/year in the United States. The Conversion Rate Optimization Specialist's salary will change in different locations.

Which location pays the highest Conversion Rate Optimization Specialist salary in the United States?

The Conversion Rate Optimization Specialist salary in San Jose, CA is $99,500 which is the highest in the US.

What kinds of reasons will influence the Conversion Rate Optimization Specialist's salary?

Besides the location, employees' education degree, related skills, and work experience also will influence the salary. Try to improve your skills and experience to get a higher salary for the position of Conversion Rate Optimization Specialist.

What is the growth rate of the Conversion Rate Optimization Specialist's salary?

If you are thinking of becoming a Conversion Rate Optimization Specialist or planning the next step in your career, find the detailed salary report of a Conversion Rate Optimization Specialist.

Recent Salary Report

Below are the most recent Conversion Rate Optimization Specialist salary reports. Employer name has been removed to protect anonymity.

$8,128 Monthly
A Conversion Rate Optimization Specialist in Appleton, WI reported making $8,128 per month
Appleton, WI
1,000 - 3,000 employees
Full-Time
Company - Public
$40 Hourly
A Conversion Rate Optimization Specialist in Norfolk, NE reported making $40 per hour
Norfolk, NE
3,000 - 7,6 employees
Part-Time
Company - Public
$79,272 Yearly
A Conversion Rate Optimization Specialist in Albany, GA reported making $79,272 per year
Albany, GA
6 - 1,000 employees
Full-Time
Company - Private
$84,608 Yearly
A Conversion Rate Optimization Specialist in Roanoke, VA reported making $84,608 per year
Roanoke, VA
200 - 6 employees
Full-Time
Company - Private
$30 Hourly
A Conversion Rate Optimization Specialist in Coventry, RI reported making $30 per hour
Coventry, RI
7,6 - 15,000 employees
Part-Time
Company - Public
$63,088 Yearly
A Conversion Rate Optimization Specialist in Worcester, MA reported making $63,088 per year
Worcester, MA
100 - 200 employees
Full-Time
Company - Private