As of April 01, 2025, the average annual salary for a Digital Marketing Manager in Charlotte, NC is $111,422. According to Salary.com, salaries can range from a low of $92,939 to a high of $129,499, with most professionals earning between $101,747 and $120,884.
| Annual Salary |
Monthly Pay |
Weekly Pay |
Hourly Wage |
|
| 75th Percentile | $120,884 | $10,074 | $2,325 | $58 |
| Average | $111,422 | $9,285 | $2,143 | $54 |
| 25th Percentile | $101,747 | $8,479 | $1,957 | $49 |
An entry-level Digital Marketing Manager with under 1 year experience makes about $107,812. With less than 2 years of experience, a mid-level Digital Marketing Manager makes around $108,245. After 2-4 years, the Digital Marketing Manager pay rises to about $109,689. Those senior Digital Marketing Manager with 5-8 years of experience earn roughly $111,422, and those Digital Marketing Manager having 8 years or more experience are expected to earn about $113,823 on average.
| Levels | Salary |
|---|---|
| Entry Level Digital Marketing Manager | $107,812 |
| Intermediate Level Digital Marketing Manager | $108,245 |
| Senior Level Digital Marketing Manager | $109,689 |
| Specialist Level Digital Marketing Manager | $111,422 |
| Expert Level Digital Marketing Manager | $113,823 |
| Entry Level | 6% |
| Mid Level | 6% |
| Senior Level | 5% |
| Top Level | 3% |
| Experienced | 1% |
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Each competency has five to ten behavioral assertions that can be observed, each with a corresponding performance level (from one to five) that is required for a particular job.
Analysis: Analysis is the process of considering something carefully or using statistical methods in order to understand it or explain it.
Microsoft Excel: Microsoft Excel is a spreadsheet developed by Microsoft for Windows, macOS, Android and iOS. It features calculation or computation capabilities, graphing tools, pivot tables, and a macro programming language called Visual Basic for Applications.
KPI: KPI stands for key performance indicator, a quantifiable measure of performance over time for a specific objective.
| Skill | Salary | Demand |
|---|---|---|
|
Data Processing
|
$119,222 |
7%
|
|
Product Marketing
|
$115,879 |
4%
|
|
Commitment
|
$114,765 |
3%
|
|
Prioritization
|
$114,765 |
3%
|
|
Storytelling
|
$113,650 |
2%
|
|
Leadership
|
$113,650 |
2%
|
