Search Engine Marketing Specialist jobs in Florida

**Job Description:**

We are seeking a skilled and experienced Google Search Engine Marketing Specialist to join our team. As a key member of our marketing department, you will be responsible for developing, implementing, and optimizing search engine marketing campaigns to drive traffic and conversions. Your primary duties will include conducting keyword research, creating and managing Google Ads campaigns, monitoring performance metrics, optimizing ad copy, managing budgets effectively, and analyzing data to maximize ROI.

**Responsibilities:**

- Develop and execute SEM strategies to increase website traffic and conversions.

- Conduct keyword research and analysis to identify opportunities for campaign optimization.

- Create, manage, and optimize Google Ads campaigns to meet performance goals.

- Monitor campaign performance metrics and adjust strategies as needed to improve results.

- Write compelling ad copy and test various ad creatives to enhance campaign performance.

- Manage advertising budgets efficiently to achieve the best possible ROI.

- Analyze data and provide regular reports on campaign performance, insights, and recommendations.

- Stay updated on industry trends and Google Ads best practices to ensure campaigns are cutting-edge.

**Requirements:**

- Bachelor's degree in Marketing, Advertising, or related field.

- Proven experience as a Google Search Engine Marketing Specialist or similar role.

- Proficiency in Google Ads, Google Analytics, and other relevant marketing tools.

- Strong understanding of SEM principles and best practices.

- Excellent analytical skills with the ability to interpret data and draw actionable insights.

- Detail-oriented with strong organizational and time management skills.

- Strong communication and teamwork abilities.

- Google Ads certification is a plus.

If you are passionate about search engine marketing, have a track record of driving successful campaigns, and thrive in a dynamic, fast-paced environment, we would love to hear from you. Join us and contribute to our continued success in the digital marketing space. Apply now and be part of our team!

Job Type: Full-time

Pay: $90,000.00 per year

Benefits:

• 401(k)
• Dental insurance
• Health insurance
• Paid time off
• Vision insurance

Experience level:

• 1 year

Schedule:

• 8 hour shift
• Monday to Friday
• Weekends as needed

Work Location: In person