Public Relations Director directs and implements a company's public relations strategies. Manages media relations, announcements, editorial placement, and speaking opportunities. Being a Public Relations Director evaluates and authorizes all forms of communication regarding the organization for release to the public. Develops press releases, white papers and supporting materials. Additionally, Public Relations Director requires a bachelor's degree. Typically reports to top management. The Public Relations Director manages a departmental sub-function within a broader departmental function. Creates functional strategies and specific objectives for the sub-function and develops budgets/policies/procedures to support the functional infrastructure. Deep knowledge of the managed sub-function and solid knowledge of the overall departmental function. To be a Public Relations Director typically requires 5+ years of managerial experience. (Copyright 2024 Salary.com)
Urban Outfitters is seeking a dynamic and strategic Associate Director, PR and Corporate Comms specialized in developing and executing strategic communication and public relations plans to bolster the company's brand, enhance its reputation, and shaping and amplifying UO’s brand identity.
The ideal candidate is a seasoned communications professional with a passion for storytelling, a keen eye for detail, and a proven track record of driving impactful brand narratives. This role will be overseeing PR campaigns, managing media relations, crafting messaging, and collaborating with internal teams to ensure alignment with Urban Outfitters' objectives. We are looking for an individual who is forward-thinking, possessing a media first mindset, and capable of innovating with autonomy.
They must be attuned to the ever-evolving trends in consumer behavior and possess profound insights into the cultural landscape that influences creative trends, aligning seamlessly with the UO brand ethos. The ideal candidate will possess exceptional communication skills, strategic thinking abilities, and a proven track record in PR and corporate communications within the retail or fashion industry.
Bachelor’s degree in marketing, business, analytics, or a related creative field
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URBN offers comprehensive Perks & Benefits to employees. Availability and eligibility to specific benefits may be subject to your location and employment status. Benefits include medical, dental, vision, PTO, generous employee discounts, retirement savings and much more! For additional information visit www.urbn.com/work-with-us/benefits
Urban Outfitters, Inc. celebrates diversity and is committed to creating an inclusive environment for all employees. We are proud to provide equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, sex (including gender, pregnancy, sexual orientation, and gender identity or expression), religion, creed, age, physical or mental disability, national origin or ancestry, ethnicity, citizenship, service in the uniformed services, genetic information, or any other protected characteristic as established by law. We believe strongly in fostering a safe, fair and respectful work environment. To ensure compliance with our non-discrimination and anti-harassment policies, we offer anti-harassment training to managers and employees.