Media Relations Manager jobs in Utah

SQRD Media is looking to hire a Paid Media manager with a proven track record for success. We are a full service marketing agency that excels at building custom marketing solutions, driving high volume leads and sales for our clients. Because of this, we hire highly talented and hard working individuals. If you seek growth and success, SQRD will be a dream fit. For those looking to fit into a larger team and casually work on projects, SQRD will be a poor fit for you.

Big kicker for success: We expect this individual to proactively present ways to test, attribute, and ultimately improve the results of all client campaigns. Simply being reactive to tasks will not be viewed as success at SQRD.

Because of our results driven environment, the following requirements should allow for success. BUT... if you feel you are the perfect fit but technically don't check all the boxes, apply and let us know why!

Qualifications for success:

• 4 years experience actively and successfully setting up / managing both B2B & D2C paid search, paid social, display, retargeting, and media buying campaigns.
• Experience using Google AdWords, Bing Ads, Google Analytics, Google Search Console, Google Tag Manager
• Experience with paid social outside of simply Meta.
• Proven track record of actively improving campaign performance.
• Professional and polished presentation and reporting skills.
• A strong understanding of marketing attribution models.
• Communicate effectively, both verbally and in writing.
• Honesty. We know you will mess something up (we all do). We just want to know YOU will be the first to let us know.

Responsibilities:

• Summed up: Proactively own the driving of results through strategic testing and reporting. Push the envelope, get creative, and drive- continually increasing results through strategic testing, unique campaigns, thoughtful strategies, and precise reporting to prove it. (what is listed below is the minutiae of the big picture)
• Manage day-to-day optimization activities including building and managing bidding strategies, quality score improvements, ad copywriting, testing and optimization, keyword research, campaign reporting and analysis, and continuous program improvement.
• Analyze and report on key performance data (top of funnel to bottom) to dedicated strategist assigned over each account.
• Own measurement and tracking within analytics for paid channels through definition of goals, tracking events, and conversion triggers
• Own cost-per-lead and cost-per-sale optimization, focusing on conversion metrics to drive increased campaign ROI
• Work with client strategists to deliver a collaborative and proactive strategy and drive high-quality traffic and conversions.
• Create and run landing page optimization tests to increase conversion volume and quality.

Required Experience:

• Minimum 4 years of experience in paid media advertising
• We don't care what you studied in college. Just show us what you can do! Period.

Bonus Points:

• Landing page optimization programs

Benefits:

• Monthly health care contribution
• Hybrid work schedule (M,W in office)
• Monthly team lunches
• Office stocked with snacks and drinks
• New client bonuses (when we make money, you do too!)
• Quarterly team activities
• Gym on site