Darkroom Attendant jobs in New York

We're building the future of advertising and are looking for the minds to help us do it.

Darkroom is a progressive growth marketing and digital strategy firm focused on growth stage B2C companies. We help high-growth commerce companies with Digital Strategy, Customer Acquisition, Customer Retention, Creative Direction, and Attribution & Analytics by delivering a suite of proprietary research, strategy tools, and marketing execution services.

We opened six years ago, and now have over 75 people across 4 hubs; New York, Los Angeles, São Paulo, and Lisbon. Our team is responsible for over a billion dollars in trackable revenue for hundreds of commerce, retail, software, and B2C businesses. Our learned experience allows us to take clients from $0 to millions in revenue in just a few months. We work with game-changing brands: Crate & Barrel, Popchips, FEED, Olipop, & Laundry Sauce, to name a few. In 2023 alone, Darkroom was named #358 on the Inc. 5000 fastest growing companies and a top 1% performance marketing agency by Varos.

This is a fully remote role, and is open to candidates based only in the state(s) of California, Pennsylvania, New York, Colorado, and Utah.

As our agency looks to significantly expand our client portfolio and service capabilities to include boutique hotels, we are looking for an experienced leader to help build and lead this team.

The Managing Director of Hotels position is part agency entrepreneur, part department head, and part service architect. You will be coming into a virtually blank slate agency: no current hotel clients or resources currently underneath you. You will be tasked with building out a team from the vast array of Darkroom resources and experience, designing services for the hotel niche, and leveraging our sales and marketing engine to build a pipeline for our newest vertical.

This position requires you to have extensive domain experience in digital marketing and hotel hospitality; either running an agency that services hotels or running digital marketing for multiple hotels in the past. You must have a deep understanding of the deficiencies of current hotel-marketing programs, the hotel-agency landscape, the OTA to direct revenue split, and the dynamics of customer retention within hotels.

Our single mission is to build out services that provide cost-effective growth solutions that help hotels:

• Grow their online, preferably direct revenue

• Build relationship with their customers and promote repeat revenue

• Build better digital experiences for their customers

Darkroom has all of the resources to accomplish this for our customers; we have done this in several other verticals— highly sophisticated commerce clients. We believe hotels are the next frontier. Joining us means you are committed to building a large service vertical within the first year of our work together.

What You'll Do:

50% of this role will be building the service from scratch within the agency;

• Identifying key roles and ownerships,

• Working directly with our recruitment team to put together hiring plans and budgets

• You will build processes, systems, and training materials to effectively onboard new team mates and clients,

• Building SOPs

• speaking to the first customers,

• building out a brand for this subsidiary,

• working with sales on identifying ICPs,

• leveraging cold outbound to get new leads.

The other 50% will be growing and managing the team you built

• Assesses & react to market trends, market share & the competitive hotel environment and share these reports and knowledge with Darkroom senior leadership.

• Develop and implement a marketing communications plan designed to achieve the desired positioning of the hotel, as well as manage the sales & marketing budget that supports all initiatives.

• Conduct comprehensive competitive set reviews, SWOT analysis & keep tabs on new supply.

• Work on financial projections, budgets, P&L, and other financial documents to be shared internally, with the client, and used as a north star for work.

• Understand GEO source & ability to develop a plan to penetrate the primary markets.

• Develop/implement key segment strategy & managing key accounts

• Develop sales goals designed to achieve budget & market share targets.

You should apply if this sounds like you:

• You extensive domain experience in digital marketing and hotel hospitality; either running an agency that services hotels or running digital marketing for multiple hotels in the past.

• You like building teams and are comfortable being the quarterback, directing retention, paid media, creative, and data teams in harmony to deliver efficient growth.

• You are excited by complex challenges that require innovative marketing strategies to unlock scale.

• Ability to understand and communicate market trends, demand generators, supply/demand and economic factors affecting hotel performance.

• Experience (and are enthusiastic about) working with and hiring offshore talent

• You are proficient in growth marketing strategies for the hotel industry, comfortability with marketing platforms and tools (PPC, Social, Programmatic, CRMs, ESPs, CRO, SEO) to direct teams on how to execute your vision.

• You have experience running ads, email marketing campaigns and/or converted OTA traffic to direct traffic.

• You have an acute attention to detail and are capable of project managing large teams with various functions.

• You are able to be flexible, understand shifting client needs, deal with ambiguity, and adapt to the situation.

• You are not afraid to be a leader and deliver thoughtful direction that keeps projects on track.

What it's like to work at Darkroom:

We're building the future of advertising and are looking for the minds to help us do it. We only seek out the best—from our clients to our people. Our team is our most sacred asset, and we offer highly competitive salaries and the following perks:

• Darkweek, Unlimited Vacation Policy, and Holidays: Rebooting is one of the most important parts of growth. At Darkroom, you have access to a flexible vacation policy, our annual “Darkweek”, and 10 holidays throughout the year to keep you recharged and sharp.

• Location, location, (or no) location: Remote-first culture with a strong community base. With Hubs in LA, SF, New York, Philly, Lisbon, and Eastern Europe.

• Health & Wellness: Company-sponsored medical, dental, and vision benefits with, so you can stay as healthy as can be.

• Finances, growth, and retirement: After one year with Darkroom, we deliver a robust 401k program with company match, equity incentives, and a profit-sharing opportunity so we can help you save as the company grows.

• Endless opportunities for growth: Our agency is founded on an interdisciplinary approach, giving Darkroomers insights into services far beyond your job description. Grow your skills and interests beyond your niche and stay at the forefront of the industry through total immersion in cross-functional collaboration.

Our Hiring Process and Compensation:

The hiring process for this position typically follows four stages.

Equal Opportunity Statement

Darkroom is an equal opportunity workplace—we are dedicated to equal employment opportunities regardless of race, color, ancestry, religion, sex, national orientation, sexual orientation, age, citizenship, marital status, disability, gender identity, or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements