Also referred to as: Vice President of Visual Merchandising, VP of Retail Visual Merchandising
Requirements and Responsibilities

VP of Visual Merchandising oversees all aspects of an organization's visual merchandising department. Ensures visual merchandising drives sales and profits and aligns with overall organizational initiatives and decision-making. Being a VP of Visual Merchandising develops department-wide strategies, initiatives, and procedures to establish consistent and effective events, sales, pricing, store layouts, and displays. Requires a bachelor's degree. Additionally, VP of Visual Merchandising typically reports to top management. The VP of Visual Merchandising manages a departmental function within a broader corporate function. Develops major goals to support broad functional objectives. Approves policies developed within various sub-functions and departments. To be a VP of Visual Merchandising typically requires 8+ years of managerial experience. Comprehensive knowledge of the overall departmental function.

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