Dallas Cowboy cheerleaders can earn $12 an hour and an additional $400 per game appearance, with some senior-level cheerleaders making $75,000 per season. This is significantly higher than the average salary for NFL cheerleaders, which is typically under $10,000 per year. While some senior cheerleaders for the Dallas Cowboys can make $60,000 to $75,000 per year, they are part of a small group within the NFL. On average, NFL cheerleaders earn between $150 to $450 per game and $50 to $75 per public appearance. The NFL does not have set standards for cheerleader selection, duties, hours, or wages, leaving these decisions up to individual teams.