Short Term Incentives: A Beginner’s Guide to Cash Bonuses

Written by Salary.com Staff
April 14, 2024
Short Term Incentives: A Beginner’s Guide to Cash Bonuses

When it comes to employee rewards and motivation, businesses have a lot of options. One popular approach is offering short-term incentives like cash bonuses. For employees, bonuses represent a chance to earn extra money beyond the base salary. Companies use this rewards strategy to drive performance, align workers with organizational goals, and keep top talent. But how exactly are short-term incentives designed and administered? Read on and discover the ins and outs of short-term incentives.

Are you Paying Fairly and Equally?

What Are Short-Term Incentives and How Do They Work?

Short-term incentives are extra cash rewards for meeting specific goals within a short time. These rewards come in different forms, like cash bonuses or extra time off. They're used to boost productivity and encourage the right actions for the company's current goals. Short-term incentives are like tools that motivate employees to get things done fast and well.

How Do Short-Term Incentives Work?

Companies set a clear objective and timeline. They pick clear goals to measure how well employees perform during the incentive period. This can include sales targets, project milestones, or other metrics aligned to the incentive's goal. These goals match up with what the company wants to achieve. If the employee meets or exceeds these targets, they earn the incentive payout.

Short-term incentives quickly give rewards when employees meet goals. The payout amount is often a percentage of the employee's salary and increases with higher performance. For example, meeting 70% of targets may earn a 5% payout, 100% of targets earn 10%, and 150% of targets earn 15%. Some companies have accelerators that increase the percentage at higher performance levels.

Short-term incentives are a win-win approach. Workers can get extra money for performing well, and companies both encourage and reward good performance. When done right, short-term reward plans help businesses perform better, make employees happier, and keep talented workers. They motivate and reward good work that helps the company succeed.

The Pros and Cons of Short-Term Incentive Plans

Short-term incentive plans offer several benefits for both employers and employees. However, they also come with some potential downsides that companies need to consider.

Pros

For companies, these plans help motivate and reward high performers. It aligns employees’ goals with the organization’s objectives. Employees also appreciate the opportunity to earn extra money based on their contributions.

When employees can earn bonuses and commissions, they're more driven to hit important targets and goals. This makes sure their focus matches what the company wants. Workers who do well can get big rewards for their hard work.

Cons

If not set up correctly, short-term rewards can cause unexpected problems. Employers need resources to set goals, track progress, and give out rewards. But there's a risk of employees manipulating numbers to get more financial rewards. Short-term incentives may also lead employees to focus on quick wins over long-term success.

Plans that rely on yearly or quarterly results make employees focus on quick wins they can achieve in that time. This short way of thinking can hurt bigger, long-term goals. Using both short- and long-term rewards may help fix this problem.

Considering the advantages and disadvantages, companies can decide if short-term rewards fit their organization and culture. They may need to closely monitor and make adjustments, but if done right, these programs can boost motivation and reward great work.

Tips for Managing Short-Term Incentives

Managing short-term incentives effectively requires careful planning and execution. Here are some tips to keep in mind:

  • Set Clear Targets

Companies need to establish specific, measurable targets for employees to achieve the incentives. These targets should be challenging yet realistic. Setting unclear or unrealistic targets will only demotivate employees. Companies must also determine targets based on job scope and responsibilities.

  • Communicate Expectations

Communication is essential to making incentive programs work. Companies need to clearly communicate incentive targets and expectations to employees. Employees need to understand the requirements for them to achieve the incentives. Companies must schedule regular meetings with employees to provide feedback and address any concerns. Effective communication and feedback will keep employees engaged and motivated.

  • Monitor Progress

Companies need to regularly check how employees are doing to make sure they're meeting goals. If employees have problems or lag behind, companies must help them. Checking progress also lets companies change goals or deadlines if needed. Companies can consider implementing a performance management system to track key performance indicators.

  • Reward and Recognize

When employees meet goals, companies need to quickly reward and praise them. This encouragement keeps employees motivated. Companies can reward them with bonuses, gift cards, extra time off, or simply saying thanks. Recognizing employees boosts job happiness, productivity, and loyalty.

Managing short-term incentives well requires effort and resources. However, the benefits of a motivated and engaged workforce far outweigh the costs. When implemented correctly, short-term incentives can drive business results and organizational success. Companies that invest in their people will gain a competitive advantage through a high-performance culture.

Conclusion

Focus on aligning incentives with business goals, setting clear targets, communicating well, and ensuring fairness. With the right strategy, short-term incentives can boost employee motivation and performance. Remember, there's no universal solution. Tailor your approach to your company’s culture and goals. Use this guide to start and customize your incentive plan for your team.

Insights You Need to Get It Right

The latest research, expert advice, and compensation best practices all in one place.
Creating a Compensation Plan
Creating a Compensation Plan Blog
How the compensation and total rewards planning process create a compensation plan.

Read More

Top Compensation Trends in 2023
Top Compensation Trends in 2023 Blog
Stay ahead of the curve with these top compensation trends for 2023.

Read More

DE&I Panel Discussion: Moving the Conversation Forward
DE&I Panel Discussion: Moving the Conversation Forward Webinar
In this panel discussion we will cover what the issue is when improving DE&I.

Read More

Differences Between HR-Reported and Crowd-Sourced Compensation Data
Differences Between HR-Reported and Crowd-Sourced Compensation Data White paper
To make decisions about the value of a job, you need data from a range of sources.

Read More

CompAnalyst Market Data: Smart Matches, Fast Prices, and New Insights
CompAnalyst Market Data: Smart Matches, Fast Prices, and New Insights Product Sheet
The CompAnalyst Market Data platform is easier to use than ever before.

Read More

It's Easy to Get Started

Transform compensation at your organization and get pay right — see how with a personalized demo.