The Science of Influence

So says this week's Salary Talk guest, Kevin Hogan, the author of the international best-selling "The Science of Influence: How to Get Anyone to Say 'Yes' in 8 Minutes or Less." Hogan has spent his life delving into the subtleties of persuasion and discovering how to influence people in every way possible. And today, he's sharing his secrets with all of you. 

For instance, did you know people are more than twice as likely to say yes to your request if you've spoken it into their right ear? And your chances of positively influencing someone increase exponentially in dim lighting. Conversely, people are more likely to say no if you ask them something at the end of the day, especially in a brightly lit room.

Attempting to win people over is hard enough for most people, so you need every advantage you can get. This podcast is chalk full of insider tips you can start using immediately!

Connect with Today's Guest: Discover more about Kevin Hogan by visiting his website, www.kevinhogan.com. You can also follow him on Twitter, Facebook and YouTube.