Social Media: Welcome to Hotel California

We Are All Just Prisoners Here of Our Own Device(s)

Is Blogging Still Worth It?

NA: Blogs have been popular for close to a decade. Are they still a good way to build a following? Or is the blogosphere so oversaturated that it doesn't make sense?

PR: Blogging is a bit different from traditional social media in that it enables you to better demonstrate your expertise and develop a reputation as a thought leader in your industry. Keep in mind, however, that blogs have become so ubiquitous that it's definitely much harder to develop an audience today than it was even several years ago. Blogging is clearly an investment in time and isn't the right choice for everyone. A good alternative to publishing your own blog is to contribute guest posts to other blogs or websites.