Art Director directs and develops the creative design and execution of visual communications to meet an organization's marketing or advertising objectives. Provides internal clients with design standards, tools, and guidance on communicating corporate image, branding, and identity. Being an Art Director leads the design and production operations of all visual elements including publications, infographics, and social content, that are deployed across digital, interactive and print. Stays current on latest trends. Additionally, Art Director develops a network of vendors, freelance artists, and designers to utilize for project support. Typically requires a bachelor's degree in art, graphic design or equivalent. Typically reports to top management. The Art Director typically manages through subordinate managers and professionals in larger groups of moderate complexity. Provides input to strategic decisions that affect the functional area of responsibility. May give input into developing the budget. To be an Art Director typically requires 3+ years of managerial experience. Capable of resolving escalated issues arising from operations and requiring coordination with other departments. (Copyright 2024 Salary.com)
The Director of Marketing Events (MED) will oversee the internal Arts and Marketing teams (together, they are the Creative Team). They will be responsible for defining and implementing the organizational brand, marketing, and narrative vision across all platforms and events, while determining project specifications, budgets, and timelines to meet goals.
MARKETING - The MED will drive marketing strategy for Path with Art (PwA) across all platforms including print, digital, social, environmental, and multimedia. The individual in this role will be responsible for determining strategy and managing a team to execute cohesive brand representation of PWA across platforms and forms of media.
ARTS & EVENTS - The MED will also be responsible for the creative vision and experience for external events. They will manage the Arts Team’s execution of programmatic events and the Creative Team’s execution of projects in support of fundraising events. In supervising the Arts Team, they will also oversee the team’s management of art inventory, documentation, and art sales within the organization.
Responsibilities (include, but are not limited to):
Marketing (45%)
Events (30%)
Management (25%)