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Personal Branding

With so many people out of work and applying for the same jobs, standing out in a crowd is more important than ever. Developing and enhancing your personal brand will help you establish professionalism, get you noticed and help you get hired and promoted. Our expert podcasts and articles will not only show you how to successfully create your own brand, we'll help you avoid the common mistakes that could make you look bad to potential employers.

Personal Branding Advice

  • 14 Common Job Hunting Blunders

    Whether you are just starting your professional life or are a seasoned pro looking to make a savvy career move, whether you are between jobs or simply feeling the need to move on, the quality of your job hunt will determine your level of … Read more...

  • Know the Code: Work Wardrobe Dos and Don'ts

    Pleading ignorance isn't going to save your job if you show up for work inappropriately dressed. It's not a secret code. It's a dress code. Whether informally followed or clearly outlined line by line in an employee manual, trust us. It … Read more...

  • Sell Yourself: 14 Steps to Creating a Powerful Personal Brand

    One of the best ways to articulate your skills, experience, knowledge, and overall worth in today's competitive job market is to create a personal brand that helps you stand out in the crowd. According to management expert and author Tom … Read more...

  • Over 45? Rejuvenate Your Job Search and Get Hired

    The proportion of older workers participating in the labor force is at an all-time high. The problem is, when this group of workers gets down-sized out of a job, they spend much longer looking for new employment than their younger … Read more...

  • Find the Right Job for Your Personality: 7 Types, 7 Tips

    Is your job just a way to pay the bills, or would you prefer it to be a source of great fulfillment? If you chose the latter, one way you might be able to reach that goal is to ensure that your career matches your personality. While we … Read more...

  • 14 Creative Strategies that Get You Hired

    While our economy appears to be making gains in other areas, unemployment in this country is still hovering around 9.6%, according to the most recent statistics released by the U.S. Bureau of Labor. If you are currently searching for a … Read more...

  • Office Politics: 10 Ways to Play and Win

    Power, influence, status, recognition, ambition and reward -- as much as we might hate to admit it, the stuff that makes a fast-track career exciting and fun can be the very things that can also do it in. Set any negative connotations … Read more...

  • What Employers Want: 12 HR Hot Buttons

    The competition is fierce in today's job market, and standing out in the crowd is more important -- and challenging -- than ever before. How do you know you're giving employers exactly what they are looking for? This article explores 12 … Read more...

  • Is Your Job Secure? 14 Ways to Stay Indispensable

    These days, when organizations are downsizing in an effort to "right size," it's more important than ever not to melt into the crowd at work. Whether your goal is to keep the paychecks coming at a steady rate or to advance your career, … Read more...

  • Take Control of Your Job Search

    Like it or not, at some point we all face the prospect of "job transition." Sometimes we take the initiative for a change of jobs and sometimes not. But, regardless of whether you've decided to move on or you are facing the harsh realities … Read more...