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Personal Branding

With so many people out of work and applying for the same jobs, standing out in a crowd is more important than ever. Developing and enhancing your personal brand will help you establish professionalism, get you noticed and help you get hired and promoted. Our expert podcasts and articles will not only show you how to successfully create your own brand, we'll help you avoid the common mistakes that could make you look bad to potential employers.

Personal Branding Advice

  • 8 Ways You're Ruining Your Online Reputation

    It has become common practice for employers to scan social media sites of job applicants, such as LinkedIn, Twitter, and Facebook. According to survey done by Microsoft, 70% of employers have rejected applicants based on public information … Read more...

  • The 10 Best Job Hunting Apps to Get You Hired

    Today’s tsunami of technology means savvy job seekers have jumped on the app wagon in an effort to give themselves the leading edge in the job search process. Mobile apps allow job seekers to search discreetly for positions -- anytime, … Read more...

  • Networking Tips to Land Your First Job

    Are you planning a transition “from college to career?” You won’t want to miss out on advice from Lindsey Pollak, a recognized expert on next-generation career trends. She recently released a new edition of her terrific book, Getting from … Read more...

  • Social Media: Welcome to Hotel California

    You may enjoy contributing to communities like LinkedIn, Facebook, and Twitter, where you can expand your network, share information, and raise your visibility. Or maybe it’s a love-hate thing -- with the ever-increasing options, the need … Read more...

  • Is the Traditional Resume Obsolete?

    For most of us, working on a resume is pretty uninspiring stuff. Fire up Microsoft Word, search for synonyms for “experience,” fiddle with the spacing until everything is lined up just so. Should the font be Arial or Times New Roman? … Read more...

  • Social Networking for Career Success

    Would you study and memorize all of your friends' contact information even though you had a working smartphone? How about doing the dishes by hand despite an operational dishwasher in your kitchen? Of course you wouldn't, because both of … Read more...

  • 12 Bad Habits That Hold Good People Back

    Most self-help books tell you all the things you need to start doing if you want to be successful. Which is why James Waldroop's "The 12 Bad Habits That Hold Good People Back: Overcoming the Behavior Patterns That Keep You From Getting … Read more...

  • 7 Ways to Make Yourself Indispensable

    As companies downsize and jobs are lost, many people wonder why they're let go while other employees remain with the company. Although there are always many factors to consider -- political, economic, etc. -- it often comes down to being … Read more...

  • 13 Things Your Desk Says About You

    It speaks for you even when you're out of the office doing your thing to make the company wildly successful. Positive words? We hope. But it can also interrupt and speak out of turn, relaying completely unauthorized messages. Your desk. … Read more...

  • Headhunter Hiring Secrets

    Most people think of games as fun entertainment. But searching for a job and getting hired is a game too, and it's one that many people have been playing for far too long in these tough economic times. And one of the big problems is many of … Read more...