Halloween is big business. According to an infographic by History.com last year, giant pumpkins have tipped the scales at 1,810 pounds, the average American will consume 24 pounds of candy, and 120 million people will dress up in a costume -- with 11.5% of them also dressing up their pet.
It also seems that each year the costumes become more and more elaborate, with some people spending hours and hours on the perfect look. It’s enough to make you wonder what would happen if these people spent as much time thinking about their career as they did applying zombie makeup.
Let’s have some fun and see what lessons from all hallow’s eve we can apply to the business of you.
Jim Hopkinson is an author, writer, and speaker living in New York City. His focus is on career development for the new economy, showing how new media, technology and branding are changing how people look at their career and lifestyle. Read more...